The home run helped clinched the Blue Jay’s second consecutive World Series title, which hence the message of the jaw dropping verbal assault known as “Back To Back”. The irony of the usage of the cover art is that Drake sends what can be considered as the “knockout blow” by using the photo of his hometown team and hero in Carter celebrating the franchise’s legendary moment whose opponent so happened to be Meek Mill’s hometown squad of the Philadelphia Phillies. The Toronto Raptor ambassador have decided to use the iconic photo of former Blue Jays right fielder Joe Carter jumping for joy as he hit the series-clinching home run to help the Toronto Blue Jays defeat the Philadelphia Phillies in the 1993 MLB World Series. Graham decided to add some major insult to injury by using a classic baseball photo as the cover art for the song. Today, Drake had the internet going in a frenzy as he randomly released another diss record towards MMG’s own Meek Mill. Retrieved April 12, 2016.OVO’s own may have hit a grand slam with this genius idea.
Meek Mill later removed his diss to Drake on SoundCloud. Meek Mill later responded with another diss song about Drake, titled " Wanna Know".
Drake sends 6 bottles of Don Perignon to Charlemagne, who has been hating. On July 22, 2015, Meek Mill publicly criticized Drake on Twitter after being upset with Drake's non-involvement with the promotion of his album Dreams Worth More Than Money, claiming that he used ghostwriters to write his verse on " R.I.C.O." Following this, Drake released two diss songs within a week, "Charged Up" and "Back to Back", both aimed at Meek Mill. Drake releases two back-to-back diss tracks in the span of 4 days, with the first one being alright and the second one being great (even the god damn cover art is a clever as fuck diss), ALMOST IMMEDIATELY AFTER THE BEEF STARTS, with Meek Mill not even having dropped a single response track yet AFTER STARTING THE BEEF.